2023 NABOB & POWER OF URBAN RADIO CONFERENCE DEVELOPMENT

Dimensions Media successfully executed and executive produced the 2023 National Association of Black Owned Broadcasters (NABOB) Conference in Washington, D.C. Our team curated the dynamic “Undeniable 75” theme, celebrating 75 years of Black-owned radio’s impact, resilience, and influence. We also conceptualized and executive produced the “Salute The DJ” event, honoring the 50th Anniversary of Hip-Hop with an exclusive armchair conversation featuring MC Lyte and Roy Wood Jr. Throughout the conference, we seamlessly integrated captivating keynotes, informative breakout sessions, engaging entertainment, networking opportunities, sponsored activations, and the prestigious NABOB Awards ceremony, delivering a successful event that exceeded expectations.

WATCH EVENT RECAP
Numbers

BY THE
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The 2023 NABOB & Power of Urban Radio Conference Delivered
The Largest Dedicated NABOB Attendance & Registration Engagement in Recent Years

2 DAYS OF IMPACT

Main Stage & Breakout Sessions, Awards Programs, Receptions, Workshops, VIP Meet & Greet Experiences

2 AWARDS PROGRAMS

NABOB Awards Luncheon & Undeniable 75 Legends’ Awards

350 attendees

Audience Composition: Black broadcast media owners, digital publishers, senior advertising and marketing executives, local sales management, leading on-air talent, policy leadership, entrepreneurs, cultural creatives, corporate executives, and more!

27 SPONSORS

56 SPEAKERS

Industry Leaders & Subject Matter Experts

2M+ SPONSORSHIP MARKETING & PROMOTIONS IMPRESSIONS

Online & On-site

RESULTS

TICKET SALES REVENUE INCREASED BY
0 %
ATTENDEE ROOM BLOCK RESERVATIONS INCREASED BY
0 %

Visual
Brand Identity Development

CONFERENCE LOGO LOCKUP

CONFERENCE CELEBRATION BRANDING

CONFERENCE THEME BRANDING

UNDENIABLE 75


In celebration of the 75th Anniversary of Black Owned Radio, our team conceptualized the conference theme “Undeniable 75,” curating programming and content to celebrate 75 years of Black owned radio’s resilience, impact, and influence. Culminating the Undeniable 75 theme, the finale Undeniable 75 Legends’ Awards reception recognized broadcast pioneers, trailblazers, and key moments in the evolution of Black owned radio.

50th Anniversary of hip-hop

In celebration of the 50th Anniversary of Hip-Hop, NABOB honored legendary rapper, DJ, and entrepreneur, MC Lyte, during an exclusive “Salute The DJ” armchair conversation hosted by comedian and radio veteran, Roy Wood Jr. This captivating discussion detailed MC Lyte’s career journey, highlighting pivotal moments and her unique contributions to the hip-hop industry. The conversation also explored the importance of radio in local communities and its role in supporting emerging artists. The celebration continued with a kickoff reception featuring a live DJ set by celebrity DJ Quicksilva.

PROGRAMMING & TALENT ACQUISITION

Our team curated a compelling agenda featuring high-profile speakers and insightful breakout sessions, negotiated contracts with renowned industry leaders, organized memorable networking receptions, and produced a captivating awards ceremony.

LIVE EVENT EXECUTIVE PRODUCTION & SCRIPT WRITING

Dimensions Media provided comprehensive technical direction, including lighting, sound, video production, and stage design, ensuring a seamless production and attendee experience. Our team also managed scriptwriting and integrated sponsor representation into the event.

CONFERENCE MARKETING STRATEGY

From event marketing and digital strategies to traditional media and social media, we delivered comprehensive solutions to drive brand awareness, generate leads, and achieve measurable results.

VIDEO & AUDIO CONTENT

Our team of skilled videographers and photographers captured  high-quality content for post-conference marketing and communications. This content extended the reach of the event and continued to engage the audience long after the event concluded.

INTEGRATED MARKETING & SPONSORED ACTIVATIONS

Our recent work with the NABOB Conference demonstrates our ability to deliver innovative and impactful events. We crafted unique sponsor activations, including themed photo moments and a dedicated listening lounge, that drove engagement and left a lasting impression on attendees and sponsors.